Creating rewards
Set up rewards your customers can redeem with their points.
Rewards are what makes the loyalty program valuable to customers. A reward is something a customer can exchange their points for — typically a discount code, free shipping, or a free product.
Creating a reward
- In the Clubhouse dashboard, go to Rewards.
- Click "New reward".
- Enter a name (e.g. "100 DKK discount").
- Set the point cost — how many points the customer needs to redeem this reward.
- Choose the reward type (see below).
- Save and set the status to "Active".
Reward types
| Type | Description |
|---|---|
| Discount code | Generates a Shopify discount code for a fixed amount or percentage off. |
| Free shipping | Generates a Shopify discount code that removes shipping costs. |
| Custom | Define your own reward — you handle the fulfillment manually. |
Draft vs. active
Rewards in "Draft" status are not visible or redeemable by customers. Set a reward to "Active" to make it available. You can pause rewards at any time by setting them back to "Draft".
Keep rewards attainable
Set reward thresholds that customers can realistically reach within a few purchases. If the first reward requires too many points, customers disengage before earning anything.
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